Saturday , 17 February 2018
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Facebook Partners Nielsen to Unveil Ad Performance Measurement Solutions

HIGHLIGHTS Facebook, Nielsen launch “Nielsen Total Brand Effect with Lift” solution Advertisers can interpret their cross-platform results Available to eligible advertisers via their Facebook representative In a bid to provide brands way to compare advertisements performances, Facebook has introduced new measurement solutions that will enable advertisers to see the impact of their ad campaigns on the social networking platform and TV. Facebook, ... Read More »

Microsoft, Facebook Complete the Highest-Capacity Subsea Cable to Cross the Atlantic

HIGHLIGHTS Microsoft, Facebook, Telxius have laid a 6,598 km cable The cable is capable of transmitting 160 terabits of data per second Speed delivered by Marea can stream 71 million HD videos simultaneously In an incredible feat, Microsoft, Facebook and the telecom infrastructure company Telxius have laid a 6,598 km cable across the Atlantic Ocean that is capable of transmitting 160 terabits of ... Read More »

Instagram Doubles Monthly Active Advertisers to Over 2 Million

HIGHLIGHTS Time spent watching video on Instagram is up more than 80 percent YoY Number of videos produced per day has increased by 4X from last year Businesses are finding more opportunities to connect with their audiences Facebook-owned photo-sharing platform Instagram on Tuesday announced it has doubled its advertiser base in the past six months to reach over two million monthly active ... Read More »

Why should the poor be left in the internet slow lane?

Imagine if the government had restored ownership of Britain’s roads to the private trusts that used to run them. Imagine they were allowed to charge companies different amounts to use them, so that companies with enough cash could pay for exclusive use of fast lanes, leaving their smaller competitors consigned to lag behind on slow, badly maintained roads. Sounds outrageously ... Read More »

Editorial: The free and open internet is about to become less free, less open

“Net neutrality” is one of the phrases that makes the eyes glaze over. But for anyone who uses the internet for anything, from watching cat videos to deep-state surveillance, net neutrality could not be more important. And next month it could be going away. The Federal Communications Commission, now controlled by three Republican appointees, is moving to rewrite regulations passed just two ... Read More »

When The FCC Kills Net Neutrality, Here’s What Your Internet Could Look Like

The new FCC commission, Ajit Pai, formerly worked as a lawyer for Verizon. His plan to eliminate net neutrality is a bigger gift to Verizon than anything he’s ever done before. In just a few weeks, the FCC will vote to eliminate net neutrality. The vote isn’t in doubt: with Pai in charge, the anti-neutrality votes have a 3-2 edge. Without ... Read More »

Google, Facebook Join News Organisations in ‘Trust Project’

Google, Facebook and other tech firms joined global news organisations Thursday in an initiative aimed at identifying “trustworthy” news sources, in the latest effort to combat online misinformation. Microsoft and Twitter also agreed to participate in the “Trust Project” with some 75 news organisations to tag news stories which meet standards for ethics and transparency. “In today’s digitized and socially networked world, it’s harder than ... Read More »

Twitter Confirms It Is Testing a ‘Tweetstorm’ Feature on Android, iOS

Twitter’s under-testing Tweetstorm feature was spotted back in September, and at the time, was hidden from users. The feature allows the Twitterati to easily create chains of individual tweets that exceed Twitter’s 280-character limit for messages. Now, it’s starting to show on alpha and beta builds of the Twitter app for Android and iOS. “Back in September, a developer discovered a hidden feature in ... Read More »

Facebook’s Aquila Internet-delivery Drone Could Add Billions More Online Customers

Social networking giant Facebook (NASDAQ: FB) last week reported the first successful full-scale test flight of its ambitious Aquila solar-powered high-altitude unmanned aircraft. It’s part of an ambitious goal to bring four billion more  people online — more customers, freelancers and maybe even partners for your business. “After two years of engineering, I’m proud to announce the successful first flight of Aquila ... Read More »

Can Anything Prevent Another Internet Shutdown in the U.S.?

An internet shutdown in the Northeastern U.S. happened roughly a week ago, and the experts are looking for ways to prevent this attack from ever happening again. Websites like Twitter and Spotify were inaccessible for thousands of people following the distributed denial of service (DDoS) attack on Dyn, a major domain name system (DNS) host. DNS, the technical network that converts web ... Read More »