Wednesday , 28 June 2017
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Mobile

AdSense Unveils a New Look for Mobile Text Ads

Google has given AdSense mobile text ads a sleek new look. In a recent article on the official Inside AdSense blog , the search engine giant has unveiled the new format that “allows for higher performance with a more beautiful and user-friendly appearance.” The redesigned version has been rolled out on mobile devices, so you should be able to take a look at ... Read More »

2016 Is the Year Small Businesses Must Develop Mobile Apps

Apps are no longer considered merely a “branding exercise” for small businesses. Business owners are becoming wise to the marketing power a well-designed, intuitive app can bring. From simplifying online purchases to providing easy-to-access information, the benefits are undeniable which is why small businesses must develop mobile apps to stay competitive. Why Small Businesses Must Develop Mobile Apps In previous years, ... Read More »

Is Your Business App On Android? Here’s Why It Had Better Be

Planning a new app for your small business? Make sure you build it on Google’s (NASDAQ:GOOGL) Android, since that’s where you’re most likely to find your customers. According to a new Gartner report, Android is dominating the smartphone marketplace with a whopping 86.2 percent share in the second quarter of 2016. Android Dominates Smartphone Business Android’s topnotch performance came from ... Read More »

Six Eye-Opening Mobile Trends for 2016

A big problem that so many businesses face is staying on top of what is new in the niche.  But just because something is hard does not mean it’s not possible.  Generating new ideas often comes after a good hard look at what’s on the horizon.  An easy and effective way to do this is with a close examination of ... Read More »

7 Things to Consider When Starting a Mobile App Company

The rise of online DIY app builders has made it easy for business minded people to enter the mobile market. White label app building platforms give entrepreneurial minded individuals all the tools they need to start their own mobile app company without the need to add expensive developers to the payroll. White label is by far the simplest way to ... Read More »

The,Future,of,Mobile,Marketing:,Smartphones,and,Augmented,Reality

With each new year, marketers continue to say that mobile marketing is going to be huge. Has the time already come, or are there more developments in mobile marketing and technology yet to be seen? Mobile is one of the most innovative technology platforms out today, and with about 50% of mobile users (and 70% of affluent customers) owning a ... Read More »

Is the Mobile App Already Dead? comScore Says We’re Nearing “Peak App” (INFOGRAPHIC)

Barring Facebook, Messenger, Instagram and other hugely successful names, many apps are actually rarely used or even downloaded by mobile device owners. Yet many businesses spend considerable time and resources creating apps to engage customers. A new study from comScore now says we’re nearing the “Peak App” moment, which suggests businesses should revisit their mobile app strategy. Highlights of the comScore ... Read More »

Finally, Mobile Live Video Streaming Comes to YouTube

Six years after YouTube featured live-streaming for desktops in 2011, the company finally decided to bring the app to mobile. YouTubers around the world have been waiting for this feature since the company announced it in June of 2016. It is here, but with a caveat. You need more than 10,000 followers to use the feature. This is a smart ... Read More »

5 Things You Must Know About New AdWords App for Apple iOS

Last March, Google released an AdWords App for Android. I’ve actually never used it before, as I only use an iPhone. At the time, I lamented that the issue with an Android AdWords app was that search marketers overwhelmingly used iOS: Yesterday, to my surprise, @adwords responded to my near year-old tweet letting me know that a new app is ... Read More »

Uh Oh, Apple iOS 9 May Be a Mobile Ad Killer

At its early-June Worldwide Developers Conference, Apple revealed, among other things, that the newest version of its iOS 9 operating systems will roll out this fall, free of charge. What Apple didn’t discuss, however, is the fact that its new iOS 9 mobile operating system, used in the company’s popular iPhone, may ultimately prove to be quite costly to small ... Read More »