Friday , 18 August 2017
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Social Media

‘Force Snapdeal to dump Aamir Khan: BJP IT chief told social media cell’

Following his comments in November 2015 that were perceived to be critical of the government, the BJP social media cell organised a campaign to get Khan removed as the brand ambassador of Snapdeal. The BJP social media cell was instructed, among others by the party’s IT cell head, to build pressure via social media on e-commerce platform Snapdeal to drop ... Read More »

30 Top Social Media Sites to Market Your Small Business Locally

The coming of social media has really been the game changer in the way we carry out business marketing and related activities. Their birth has made custom targeting of prospective customers a breeze. It has enhanced our ability to communicate directly with those we seek to reach. However, are all social media websites best for business use? Below we disclose ... Read More »

4 Ways Real Estate Agents Fail at Social Media

Everyone has been told to jump into social because it is so good for their business. I know for a fact that Realtors hear it all the time. Sadly, many people don’t really know how to use social effectively and they don’t understand what drives different social platforms. The people I see wasting their time, and money, the most on ... Read More »

How Many Hashtags Should You Use in a Tweet? A New Study Reveals This and More

Have you ever wondered how you can effectively use hashtags (#) for social media to increase the reach of your business’ social media posts? Well, a new study conducted by TrackMaven, an integrated marketing analytics software firm, looked into the issue and revealed some useful social media hashtag best practices on Twitter and more. Best Hashtag Strategies for Social Media ... Read More »

Where Is Your Professional/Personal Boundary on Social Media?

Nowadays, with the rise of the social media, it is very hard for many to separate between personal and professional lives. However, if you want to keep your professional credibility and personal brand, you need to learn how to set your boundaries on social media and be careful about whom you add to which social media account. Setting Social Media ... Read More »

Snapchat IPO Filing Comes to Light with Questions Remaining

It looks like Snapchat is finally going public. According to a Reuters, the company has confidentially filed for an initial public offering of its shares. Snapchat filed with the Securities and Exchange Commission under the U.S. Jumpstart Our Business Startups Act. It’s worth noting that companies with less than $1 billion in revenue can secretly file for an IPO. The ... Read More »

SOCIAL MEDIA STATISTICS 2016

We’ve collected these social media statistics for small businesses from a variety of sources. Last updated: November 20, 2016 GENERAL SOCIAL MEDIA STATISTICS 2016 97 percent of online adults aged 16-64 say they have visited or used a social network within the last month. Internet users have average of 7 social accounts, up from 3 in 2012. More than half ... Read More »

SOCIAL MEDIA MARKETING STATISTICS Important to Small Businesses

We’ve collected these social media marketing statistics for small businesses from a variety of sources. Last updated: December 4, 2016 NOTE: to discover how many users each social network has, see our Social Media Statistics 2016 post. GENERAL SOCIAL MEDIA MARKETING STATISTICS: 6 percent of small businesses report using social media to promote their businesses and among them, Facebook is ... Read More »

Determining the Relevancy of Google+

In many ways, Google+ is the social platform that never was. Multiple redesigns and the general preference for Facebook, Twitter, and other social apps have rendered Google+ a network of grey area. If you think about it, you never really hear about a video going viral on Google+, or any challenges/trends flooding the platform. But does that mean it lacks ... Read More »

Attack of the Bots: Cool New Tech Has Invaded Skype

Earlier in the year, Skype released a preview of Skype Bots, which Skype calls “intelligent helpers” making communication and the day-to-day running of a business easier and more exciting. Following the April unveiling of the new Skype platform, the Skype Team now says they have released a series of partner-inspired bots into the Skype Bot directory on iOS, Web apps, ... Read More »