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Double Trouble For Twitter With Revenue and Stocks Down

Has the Twitter success story run its course? That’s the question being posed on Wall Street after Twitter reported disappointing revenue growth in the first quarter of 2016 recently. In the first quarter, Twitter reported $595 million in revenue, well below the $607.8 million that analysts were expecting. The company added 5 million users, but fell short of the growth that ... Read More »

Got $50? Try These Cheap Facebook Advertising Strategies

Want to advertise on Facebook but not sure where to start? Especially if you’re working with an advertising budget of $50 or less, it’s important to have at least a general idea of the best ways to spend your limited budget on Facebook ads before getting started. Although every business’s means and goals will differ, there are some guidelines you ... Read More »

Try This Facebook Trick for More Likes Today

Unless you have a huge advertising budget, paying for Facebook Likes is nowhere near as valuable as it was five years ago. After all, organic reach on Facebook is pretty much dead, right? However, there is still some marginal value in having a large number of page Likes. If nothing else, Likes serve as a form of social proof. More ... Read More »

Solomoto Platform Handles Webdesign, CRM, Ecommerce, More

Solomoto is a marketing technology provider that helps small companies grow by centralizing their digital business needs into an all-in-one platform that encompasses web design, ecommerce, CRM, social media marketing and ad campaigning. The company is based in Tel Aviv, Israel, and launched in 2015. It first ventured into international markets — Brazil and Eastern Europe, specifically — and is now attempting to break ... Read More »

How to Advertise on Pinterest for Only $50

Want to advertise on Pinterest but not sure where to start? Even brands with budgets of $50 or less can create Promoted Pins to increase their reach on Pinterest. To learn how to make the most of your advertising budget on Pinterest, take a look at the tips below. How to Advertise on Pinterest Without Spending a Ton Choose Your Objective On ... Read More »

HootSuite Game Changer: Access DropBox, OneDrive and More Right From Your Dashboard

Popular web-based social media management platform Hootsuite has integrated Dropbox, Google Drive, Microsoft (NASDAQ:MSFT) OneDrive, Box and other content sources into its publishing platform. The integration will allow you to access GIFs and photos from other digital assets directly from your cloud content repositories within Hootsuite. “Hundreds of millions of people across the globe use Dropbox to work and collaborate ... Read More »

Is This New Snapchat Ad Feature Cool — or Creepy? (Watch)

Snapchat may soon be able to sell ads based on things it recognizes in users’ photos. The company recently filed a patent for a behavioral targeting system that uses image recognition software to find specific items and then suggest filters based on those items. So for example, if Snapchat recognizes that a photo includes the Empire State Building, it could ... Read More »

5 Secret Truths of Social Media Marketing You Must Know

Each minute, 350,000 tweets are sent out. With the stiff competition out there, you require equally potent strategies to ensure that your business is seen, heard and your product or service bought. But social media isn’t cheap. It requires a sizable investment of time and talent in content creation, marketing and analysis. So how do you double your social media ... Read More »

Oh Snap! Snapchat’s Memories Feature Now Lets You See Old Photos

Oh snap! Snapchat wants you to hold on to your photos and videos for a little longer. The new Snapchat Memories feature is a shareable and searchable archive of snaps. The feature allows you to save photos you take within Snapchat’s server.  The company, in its press release describes Memories as “a personal collection of your favorite moments that lives ... Read More »

5 Hacks for Mission Impossible: Bring Back Your Facebook Organic Reach

Ladies and gentlemen. We come together today to once again mourn the loss of Facebook organic reach, to share the grief all of us marketers feel. And perhaps, in that sharing, we can find the strength to look toward the future with some hope. Facebook Organic Reach Takes a Big Hit Yes, organic reach on Facebook is abysmal and getting ... Read More »