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8 Ways to Protect You and Clients from Financial Fraud

The predicament unfolding at Wells Fargo where 5,300 employees were fired due to phony bank accounts opened to “boost their sales figures and make more money” is not new in the financial world. Unscrupulous practices have occurred for years in varying degrees. In 1985, a just-fired employee at a New York-based commercial bank stood in front of his former co-workers to ... Read More »

Separating Your Personal and Business Finances: Why and How

New business owners may seek to keep things simple and co-mingle their business and personal finances. This is a BIG mistake. Here’s why, and what you can to do to appropriately separate your financial activities. Why and How to Separate Your Personal and Business Finances Why Keep Finances Separate? There are important financial, legal and tax reasons to separate your ... Read More »

Delaware Tech receives 13 marketing awards

Delaware Tech’s Collegewide Marketing and Public Relations team displays the College’s 13 NCMPR awards. Shown are in back (l-r) Judi Sciple, Dana Sawyer, Vassili Kormalos, Allison Hayes, John Painter, Jason Burlew and Tom Burn. In front are Adrian Wade, Jennie Hess, Tammy Watkins, Debra Troxler and Christine Gillan. SUBMITTED PHOTO December 25, 2016 Delaware Technical Community College recently won 13 ... Read More »

Technology trends that will transform content marketing in 2017

Content marketing is rapidly evolving. Producing generic content and throwing it out there hoping for a miracle is no longer a marketing strategy for any business that hopes to stay competitive. Spun content on web pages, auto-generated videos, and other poor content marketing strategies will often have a negative impact on your brand, making your business that much less to ... Read More »

Marketing Tech Unicorns in 2017’s IPO Pipeline

Marketing Tech Unicorns in 2017’s IPO Pipeline In its annual Tech IPO Report, released today, CB Insights identifies the top 369 high-value and “high-flying” technology companies which might be in the pipeline for IPOs. We mined the report for gems on some of the marketing (and sales) tech companies we cover. Among the companies in the 2017 pipeline: Qualtrics, the ... Read More »

RNC clarifies part of Christmas message after social media criticism

NOW PLAYINGTrump transition entering final weeks Never autoplay videos A Republican National Committee official lashed out at critics after part of a Christmas statement it made Sunday sparked outrage on social media. RNC Chairman Reince Priebus released a three-paragraph statement on the holiday, but it was the first paragraph that drew critics’ attention. “Over two millennia ago, a new hope ... Read More »

Govt cyber cell to watch social media posts

Representative image GURGAON: Your social mediaposts are under close watch. The Haryana government has decided to ratchet up its cyber policing with a centre for digital investigations that it will inaugurate on Wednesday in Gurgaon. The Digital Investigation Training and Analysis Centre (Ditac) will focus exclusively on social media content, picking up anything it feels is “inflammatory” or “illegal” in ... Read More »

US government collecting social media information from foreign travelers

The Customs and Border Protection has previously said it wouldn’t prohibit entry to foreigners who didn’t provide their social media account information. Photograph: Dave Einsel/Getty Images Edward Helmore in New York Monday 26 December 2016 19.48 GMTLast modified on Monday 26 December 2016 21.15 GMT View more sharing options Shares 655 The US government has begun asking select foreign travelers to disclose ... Read More »

Write Better Job Descriptions And Build A Stronger Team

Is your job description helping you attract the right people? Or is it too vanilla to get you what you need? The passionate and opinionated authors of The 22 Immutable Laws of Branding, Al Ries and Laura Ries, say: “In business there is never only one way to do anything.” It’s true we have choices: To market primarily online or ... Read More »